Will Anyone Help? Injured Man Collapses on Crowded Street

They were made to feel they were either alone, with two other people, or with five others. The researchers then simulated an emergency: a person describing stroke symptoms and calling for help.

The key question was whether participants, believing they were alone or with others, would break the bounds of the experiment to seek help.The results were striking. When participants thought they were alone, over 80 percent helped within six minutes.